Abeer Khalid
About Me

Everyone starts somewhere – you just have to set your sights on a destination and make sure you reach it.
Challenges and problems are what make life worth living, something in which I truly believe and this I have been doing so creatively, professionally and personally. I was born to in Zarqa also known as the ‘blue city’ of Jordan to a Jordanian father and Pakistani mother, 20 years later I find myself in the ‘city of gold’ Dubai!
Professionally I am a marketing specialist with almost a decade of experience in event management, branding, and communications. My audience has been a mix of b2b exhibitions, startups, and technology professionals. My fluency in Arabic, English and Urdu and thorough knowledge of managing marketing and branding initiatives with my limited budget and ability to get things done have been key to my success. Currently, I manage the brand positioning and marketing of Dubai Internet City and Dubai Outsource City – business parks located in Dubai.
Personally, I am a paddler, runner, and traveler. I take every opportunity I get to explore a new city or country with my best travel buddy – my husband.
If I have 10 seconds to tell my professional story: “Officially, my job is brand positioning, strategic marketing, and partner relationship management but every day I contribute to the ambition of the UAE – becoming the smartest cities in the world.”

Experiences
Member
Company Name: CMO Council
Dates Employed: May 2015 – Present
Location: Dubai, United Arab Emirates
Dates Employed: May 2015 – Present
Location: Dubai, United Arab Emirates
Marketing Communication Manager
Company Name: TECOM Group Dubai
Dates Employed: Jun 2014 – Present
Location: Dubai, United Arab Emirates
Dates Employed: Jun 2014 – Present
Location: Dubai, United Arab Emirates
Digital Marketing Manager (Gulf)
Company Name: Microsoft
Dates Employed: Sep 2012 – Jun 2014
Location: Dubai, United Arab Emirates
Dates Employed: Sep 2012 – Jun 2014
Location: Dubai, United Arab Emirates
Marketing Manager – B2B events
Company Name: IQPC
Dates Employed: Apr 2012 – Sep 2012
Location: Dubai, United Arab Emirates
Dates Employed: Apr 2012 – Sep 2012
Location: Dubai, United Arab Emirates
Event Manager
\Company Name: Reed Exhibitions
Dates Employed: Aug 2011 – Apr 2012
Dates Employed: Aug 2011 – Apr 2012
Marketing Manager
Company Name: Informa Middle East
Dates Employed: Apr 2010 – Aug 2011
Dates Employed: Apr 2010 – Aug 2011
Marketing Executive
Company Name: Informa
Dates Employed: Feb 2008 – Apr 2010
Location: Dubai
Dates Employed: Feb 2008 – Apr 2010
Location: Dubai
Testimonials
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